All material on this website is © Emilie Houssart 2019. Please do not reproduce without the express written permission of Emilie Houssart.

 

Potatocube​ (2019)

I made a cube of potatoes purchased at Stop 'n' Shop. The cube appeared in different locations where it interacted with its surroundings and the community, acting variously as a sculpture, witness, generator of dialogue and general absurdist commentator / reality gauge. This project was an experimental examination of human interactions with the natural world, in particular systems and perceptions of industrial agriculture and mass-produced, imported food. 

Please click image for slideshow:

1/19

Image locations and notes:

1-3: Poughkeepsie Farm Project, a local, member-supported organic farm.

4&5: Five Guys Burgers & Fries. The cube was placed next to the sacks of potatoes while we ate fries. No one noticed it except for a child of perhaps 7 years old at the next table.

6: Hilltop at Sunset Lake, Vassar College

7-11: Stop 'n' Shop. In this location nobody noticed that the pile of potatoes was in an impossible shape (though one person registered surprise that I would allow my son to pull such a large pile to the checkout, as some of the potatoes might fall off).

The cube and my 5-year-old then had an exchange with the store's surveillance robot, 'Marty' (see video below). Several customers approached us to share their discomfort with the new store technology, and some staff shared their views anonymously when asked. The introduction of nearly 500 $35,000 robots in 2019 coincided with a strike of around 30,000 employees over unfavourable changes to their union contracts. 

Here is an article on the robots by independent news source The New Food Economy.

12: Gas station, Middle Hope, NY

 

13: Route 9W, Middle Hope, NY. I rolled the cube close to a deer that had been recently struck by a car. Here it seemed to act most like a witness, an absurdist totem that momentarily linked the living and the dead, paying tribute to life that had been transformed into trash.

14-18: DIA: Beacon (museum of American 'minimalists' in an old biscuit factory) The cube was placed outside at the intersection of Robert Irwin's walkways lined with geometrically sculpted trees. Museum visitors photographed and took selfies with the cube. One woman knelt to apply lip gloss next to it while her partner photographed her (not caught on camera). Verbal reactions varied from the delighted 'Is that potatoes? Yes! It's potatoes!' to a disgruntled 'It's only a cube of potatoes'. Afterwards I heard that the museum guards had enjoyed its visit.

19: Poughkeepsie Rural Cemetery. Replacing churchyards and family plots in the mid-19th century, rural cemeteries' "carefully landscaped grounds embodied a respect for nature, and provided a respite from the chaotic bustle of the city" (poughkeepsieruralcemetery.com).

Video:

 

'Marty' the Stop 'n' Shop robot encountered my son and the potatocube. Its lights began to flash, its cameras rotated, and it produced sounds: the words "Caution, Hazard Detected" in English and Spanish, and some vintage-style robotic bleeps. 

Soon after (not on video) a weary voice was heard over the intercom announcing "Possible cleanup required in the natural produce aisle."

I'm grateful for the input of members of the public, and for the generous assistance of Charlie Raymond and Kyle Cottier